Free Ad-Supported TV (FAST) Platform – 10 Year Financial Model

Financial Model, Media, Online Businesses, TV & Streaming

10-year Financial Projections, Average Revenue per User (ARPU), Break-Even, Budgeting, Business Valuation, Cash Flow Analysis, Cash Flow Projections, Cash-on-Cash Multiple, Cost per Click (CPC), Cost Projections, Customer Acquisition Costs (CAC), Customer Lifetime Value, Excel, Financial Analysis, Financial Debt, Financial Feasibility, Financial Model, Financial Modeling, Financial Planning, Financial Projections, Financial Ratios, Financial Reporting, Financial Statements, Financing, Forecasting, Investment Multiple, Investor Cash Flows, Investors, IRR (Internal Rate of Return), KPIs (Key Performance Indicators), NPV (Net Present Value), Payback Period, Private Equity Waterfall Distribution Models, Return on Invested Capital (ROIC), Revenue Projections, Scenario Analysis, Sensitivity Analysis, Startup Financial Models, Terminal Value, Three Statement Model | Three Financial Statements, Variance Analysis

A FAST platform, or Free Ad-Supported Streaming TV, is a streaming service that lets users watch TV shows, movies, and live channels at no cost. Instead of charging a subscription fee, it runs ads during content to generate revenue. It works like traditional TV, with scheduled programming and commercial breaks, but it’s delivered over the internet. These platforms have become popular as people look for cheaper alternatives to paid services. Big media companies use FAST platforms to monetize older content libraries and reach broader audiences.

This Financial model presents a scenario of a startup or existing FASt platform. The model includes assumptions and calculations of Initial Investment Costs, Paid and Organic Users Acquisition, Revenue Sources (Ads Revenue, Sponsorships, Products Placement, Affiliate Revenue, etc.), Direct Costs (Licensed and In-house produced Content, Distribution Fees, Streaming, R&D, etc.), Payroll, Operating Expenses, Fixed Assets & Depreciation, Financing through Debt & Equity and Exit Valuation assumptions in case of a potential sale of the business.

The model follows Financial Modeling Best Practices principles and is fully customizable.

Detailed instructions for the functionality of the model are included in the Excel file.

Inputs:
• User Acquisition metrics (Paid & Organic, Churn Rates, etc)
• Ads Revenue Assumptions (Total Channels, Viewing Hours, Ads Slot, Fill Rate, CPM)
• Ancillary Revenue Assumptions (the model provides inputs for 4 different ancillary revenue sources)
• Startup CapEx and Setup Expenses (apply only for startup businesses)
• Direct Costs, Payroll, OpEx & CapEx Assumptions
• Financing & Capital Structure – Uses & Sources of Cash analysis (Financing through Equity & Debt)
• Exit Year Scenario & Valuation Multiples

Outputs:
• Monthly Operating Budget & Budget summary per Year
• Budget vs. Actual Variance Analysis
• 10-Year Financial Forecast (3 Statement Model) & Direct Cash Flow Report
• Breakeven Analysis, KPIs and Financial Ratios (Revenue & Cost Metrics, ROE, ROIC, Profit Margins, etc.)
• Performance Dashboard
• Business Valuation (incl. DCF, Terminal Value, Unlevered & Levered Cash Flow, Project Return Metrics & Sensitivity Analysis)
• Investors Distribution Waterfall Model
• Professional Executive Summary

Help & Support

Committed to high quality and customer satisfaction, all our templates follow best-practice financial modeling principles and are thoughtfully and carefully designed, keeping the user’s needs and comfort in mind.

No matter if you have no experience or are well versed in finance, accounting, and the use of Microsoft Excel, our professional financial models are the right tools to boost your business operations!

If you, however, experience any difficulty while using this template and you are not able to find the appropriate guidance in the provided instructions, please feel free to contact us for assistance.

If you need a template customized for your business requirements, please e-mail us and provide a brief explanation of your specific needs.

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