Name: Paid Online Marketing Model
Brand: eFinancialModels
SKU: 190
Availability: InStock

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The Paid Online Marketing Model derives the expected revenues and profits from paid online advertisements such as Google Adwords or Facebook ads over the next 5 years and calculates IRR, NPV, Payback and ROI.

The template provides the following:

Executive Summary section with charts and key financials
Key assumptions sheet specific to paid online marketing initiatives
Monthly financial projections (impact on Income Statement) over 5 years
- Marketing budget
- Operational metrics such as website traffic, conversion rates, new customers acquired, average order value and orders received
- Monthly impact on profits
- Payback period and breakeven month
Yearly financial projections (impact on Income Statement)
Calculation of Net Present Value (NPV) via the Discounted Free Cash Flow (DCF) method and Project IRR
Calculation of ROI